Stockholm, Sweden, September 12, 2018
Founded in 2002, Potentialpark started with the innovative idea to measure and improve online talent communication for employers. Through a remarkable journey with new technologies, it has seen how social media and smartphones have increased the importance for any company to actively shape their digital footprint towards candidates.
Today, communication with talent does not stop at its limit. We are entering a new era where recruitment marketing departments develop from being established to global strategies applied.
In this exciting period, Henrik Cullgren has joined Potentialpark as new CEO. Henrik has come on board at a time when the organization is uniquely positioned for growth, with the recent launch of the digital dashboard and the continued expansion of Potentialpark’s geographic markets, rankings and product ranges in the talent communication space.
Prior to Potentialpark, Henrik spent the last 15 years growing businesses at Gartner, Universum and most recently at Korn Ferry.
In his time at Korn Ferry, he was a member of the Senior Management Group of the Products group, a 1500 people strong Business unit within Korn Ferry. Previously, Henrik served as Global Head of Business Development at Universum and a member of the Executive Management Team, as well as a Commercial Executive at Gartner for over a decade.
“We are excited to begin the next chapter of Potentialpark’s growth under Henrik’s leadership,” said Torgil Lenning, Founder, and Chairman of Potentialpark. “Henrik’s tenure as a results-focused commercial executive, coupled with his business management experience developing, launching and selling products and services, makes him a perfect fit for Potentialpark’s journey ahead.”
“Potentialpark has a strong position in the field of talent communication and I’m honored to help build on the impact this great team has achieved,” said Henrik Cullgren. “I am especially eager to accelerate the global expansion together with our clients and to further develop the products and services using Potentialpark’s unique insights about talent.”
About Potentialpark
As thought leaders in the field of Talent Communication since 2002, Potentialpark strive to bring the voice of the candidates to the table, because no one should miss the opportunity to find the work and place where they belong.
Every year, students from across the globe take part in Potentialpark’s market study and perception panels, to share their preferences when looking for the right employer and career. With in-depth analysis of this data, Potentialpark help local and international employers to improve their communication with talent, as well as stay updated with what is new and what is important.
Learn more about Potentialpark at https://www.potentialpark.com/